Virtually Live, The Podcast
Find out all about the latest and greatest in event marketing, hybrid or virtual – and how they are transforming marketing roles, programs and budgets. In this series, based on Kaltura’s ’Virtually Live’ event, prominent marketing and business leaders share their stories, insights, and forecasts. Is the flywheel a more adequate name for it than the marketing funnel (yes, if you ask Jon Dick, SVP Marketing at HubSpot)? Should you treat your agenda and content differently now that it’s digital (definitely, says Soo Young Kim, Head of Global Brand, Programs & Experiences at YouTube)? How have hybrid and virtual events changed the sell cycle (it’s complicated, according to Gong’s CMO, Udi Ledergor)? Plus a lot more.
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Episodes
Wednesday Jun 01, 2022
Wednesday Jun 01, 2022
Find out all about the latest and greatest in event marketing, hybrid or virtual – and how they are transforming marketing roles, programs and budgets. In this series, based on Kaltura’s ’Virtually Live’ event, prominent marketing and business leaders share their stories, insights, and forecasts. Is the flywheel a more adequate name for it than the marketing funnel (yes, if you ask Jon Dick, SVP Marketing at HubSpot)? Should you treat your agenda and content differently now that it’s digital (definitely, says Soo Young Kim, Head of Global Brand, Programs & Experiences at YouTube)? How have hybrid and virtual events changed the sell cycle (it’s complicated, according to Gong’s CMO, Udi Ledergor)? Plus a lot more.
Sunday May 29, 2022
Sunday May 29, 2022
It isn't easy being a marketer, constantly having to show results while simultaneously staying on top of what's trending and changing. Being fantastic at it is almost a whole other story, requiring to be strategic and mastering vital interpersonal skills. In this session, marketing influencer Dave Gerhardt and Kaltura's VP Corporate Marketing Lisa Bennett chat about what it takes to be a great marketer, at least throughout 2022, and how to make it.